Breakups can be hard.

That anguish you feel when you break up with somebody you’ve loved for years, and then things end. We’ve all been there 🙁

Research by the UK’s leading clothing collection agency, Clothes Aid, has found that helpline calls to collect the abandoned clothes of jilted lovers has risen up 24% year on year, and as Valentine’s Day is coming up, we want the UK to love clothes again, even if they belong to a former partner.

We have found that the top 5 UK cities for exes donating their former partners clothes are as follows:
1. Liverpool
2. Newcastle
3. Cardiff
4. London
5. Glasgow

Well done to all of you kind folk!

Our research has found that newly-single callers want to reclaim their wardrobes in an environmentally friendly and charitable way. Over 350,000* tonnes of used clothing are thrown away in the UK every year, worth an estimated £100 million.
Gone are the days where angry exes shred suits and skirts, or destroy designer dresses. Things have changed for the better – people want to transform the negativity from a breakup into a positive.

Unfortunately we didn’t quite get the message to Kanye’s ex in time…..

But there’s no excuse now we’ve launched Ex Collection – a new service from Clothes Aid that will collect the abandoned clothes or accessories from your previous relationships, find them a new home and help raise money for several UK charities, including Macmillan Cancer Support, NSPCC, Make-A-Wish Foundation UK and Scotland’s Charity Air Ambulance (SCAA).
We’ve raised over £9 million for our partner charities, and we’d love to increase this figure!

If you’ve recently split up with somebody, don’t take a pair of scissors to a former flame’s best suit (however tempting it might be!), or throw out any designer dresses.

So gather up the wardrobe of your ex…

Not like that. We’d much prefer to have donations kept in black bags if possible…

That’s better!

Then get in touch with Clothes Aid and make use of our Ex Collection service. We’ll even collect from your doorstep – saving any awkward conversations with your ex! Now you can focus your attention on singing, like Adele!

Clothes Aid’s Business Manager, Michael Lomotey spoke about the new Ex Collection service from Clothes Aid:

“We launched the Ex Collection service due to a huge upsurge in helpline calls from people whose relationship had ended. The pain of a break-up is enough to bear, without looking at your ex’s clothes everyday! So give us a call or drop us an email and we’ll help you out – then kick back, relax and enjoy seeing the space in your wardrobe.”
“Whilst we can’t get any relationships back on track, our Ex Collection service means that the UK’s unloved clothes have a great future, raising money for some fantastic charities.”

If you have an ex-partner’s clothes that you wish to donate to Clothes Aid, please call our helpline on 020 7288 8545 (open Monday – Friday, 9am – 5pm) or send us an email with your address and a contact telephone number

*WRAP – Valuing our Clothes report, 2012