News
Feb 2012: Clothes Aid launches Schools Programme: Shazam! says Rufus, the Recycling Wizard
Clothes Aid, the UK’s largest commercial clothing collector on behalf of charities, is looking to partner schools across London and Scotland to raise funds as it launches its schools campaign to collect the nation’s unwanted clothes, starting this month.
Clothes Aid is offering schools the choice between raising funds for themselves or choosing to support one of its charity partners such as the NSPCC or Make-A-Wish Foundation® UK, paying £600 for every tonne of clothes collected (approximately 200 full bags).
As part of the programme, pupils will be given the opportunity to learn about the environmental impact of clothes, the importance of active citizenship and the advantages of recycling. Textiles are the fastest-growing area of household waste, with approximately 1 million tonnes of textiles still going to UK landfill
per year.*
Scott Ashley, Clothes Aid’s Schools Manager, says: “Clothes Aid gives over £1 million per year on average to our UK charity partners through doorstep collections and giving via schools is another way families can raise even more funds for good causes. It is extremely important that the UK public diverts more textiles away from landfill.”
The scheme will start initially with up to 250 primary schools across the London boroughs of Camden, Islington, Newham and Waltham Forest, and 250 primary schools in Scotland in East Renfrewshire, Renfrewshire, Falkirk, North Ayrshire, North Lanarkshire, South Ayrshire, South Lanarkshire and West Lothian. Clothes Aid is also keen to hear from schools in other areas that would like to register their interest.
For the campaign, Clothes Aid has produced materials: “from wearing to caring”, including posters, a letter for pupils to take home to their families and thank-you certificates to be issued after collections.
Clothes Aid asks for clothes to be clean and folded, with shoes tied together if possible, and the company can also take handbags, hats, belts, bras, jewellery and accessories.
“Clothes Aid has put in a phenomenal effort to help us raise over £2 million since July 2009. We are extremely grateful to Clothes Aid and the general public for helping raise such an exceptional amount for children.” Svetlana Kirov, NSPCC
“We are thrilled to be working with Clothes Aid. This year alone 1,400 children will turn to us to have their special wish granted. With your help we can grant many more.” Karen England, Make-A-Wish Foundation® UK
For more details, visit clothesaid.co.uk/specialcollections/schools/ or contact 020 7288 8514 / schools@clothesaid.co.uk
For press background, call Jo Moulds or Megan Weston on 020 7288 8538, 07968 801467 or email jmoulds@clothesaid.co.uk or mweston@clothesaid.co.uk.
* DEFRA research, clothesaid.co.uk/news/media-centre/facts-and-figures-about-clothes-collections/